Cow juice, not malt extract.

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Its going to be a challenge, but I think it's worth a try!

One of the biggest worries that parents have about their teenage offspring is about them drinking alcohol. I do not subscribe to the prohibition idea, but I am passionate about responsible drinking: but like most things with young people, if you take something away from them, then you have to offer an alternative.

Now we all know that alcohol and teenagers can be like putting a match to petrol, but we should also remember that the long term implications of alcohol also include cancer as well as the many other social disasters that accompany its abuse.

So here's the challenge: how to make milk more attractive to teenagers, especially young women,  because a recent Harvard University Study published in the American Journal of Clinical Nutrition found that milk-drinking teenage women, were also likely to be milk-drinking adults, and they have a 43 percent lower risk for type 2 diabetes compared to non-milk drinkers.

Just by making the choice to have three servings of low fat milk a day instead of alcohol will reduce your risk of cancer and type II diabetes: now that seems to be a pretty good choice to me.

Now lets get smart and work on convincing the teenagers that it was their idea in the first place!